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Preparation: What is native advertising?
In this lesson you’ll understand how native advertising can help you in your business. Native advertising is a great model for generating quality traffic and…
Task 1: Best platforms
In this lesson you’ll learn about the best native ad platforms. There are many native ad platforms on the internet, but it’s important to choose…
Task 2: Targeting and placements
In this lesson you’ll learn how to target the right audience with native ads. Understanding how to use the targeting options available is vital as…
Task 3: Niches & offers
In this lesson you’ll learn how to choose the best offers for native advertising. One of the awesome things about native advertising is that it…
Task 4: Landing pages
In this lesson you’ll learn how to create landing pages for native ad campaigns. The video below will show you how your landing pages should…
Task 5: Campaign set up on Outbrain
In this video you’ll learn the steps to set up a campaign on Outbrain’s platform It’s time for action! Follow the steps in the video…
Task 6: Tracking, optimizing and scaling
In this lesson you’ll learn how to properly track and optimize your campaigns. Just like on other platforms, native ad campaigns rarely start with a…
