Advantage+ audience or Original Audience?

Sold Out Forums Community Advantage+ audience or Original Audience?

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  • #5364
    Yasiris Baez
    Participant

    Facebook now gives the option of Advantage+ audience or Original Audience options .

    Which should i select, thanks

    #5365
    Yasiris Baez
    Participant

    I also notice that if I manually select placements (by selecting Facebook Feeds & mobile), it narrows my audience to under 1,000 which doesnt allow me move forward.

    What should I do here?

    #5366
    Support Staff
    Participant

    Hi Yasiris,

    Advantage+ can be a good option for improving tests. It’s more useful for campaigns with many different ad sets, though. We will have a training on that soon.

    About the audience size, change other things in your campaign. You may be restricting the audience with other targeting options such as interests, behaviors and demographics.

    William

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